Wednesday, February 2, 2011

MAGAZINE PROPOSAL


I have a proposal for an exciting new magazine, which I believe will alter the way women think about their skincare regime overall health and wellbeing.
Name of magazine will be - HAPPY SKIN

My HAPPY SKIN magazine will contain information on Natural skincare and cosmetics, and will educate women on the importance of using natural cosmetics as almost every woman is using makeup and skin care (containing dangerous chemicals) on a daily basis and are unaware of the damage they can cause to them.  We will also touch on important topics such as exercise and healthy eating.

CONCEPT - My magazine is different from existing magazines as most of the magazines girls and women buy now are full of advertisements for BIG brand names, which are not necessarily interested in our health but rather to make BIG PROFITS.  We are solely interested in spreading the word on healthy habits and the best of the best in Natural skincare.

THE MAJORITY OF OUR DEMOGRAPHIC ARE WOMEN between the ages of 15 to 55, however we anticipate an increase of interest from male age groups between 20 to 55, as men are increasingly interested in living healthy life styles and taking care of themselves.

Competition – NONE.   I have been unable to find a magazine solely dedicated to natural skincare and healthy living and therefore I expect to do very well.

Five advertisers who you think would like to reach your readers – Dr Haushka, Weleda, De Vita, Wholefoods and Trader Joe’s.

Five articles I might include in THEE premiere issue –

TOP TEN MOST AMAZING NATURAL BEAUTY PRODUCTS

BEATY SALONS AND SPAS IN THE BAY AREA WHO ONLY USE NATURAL PRODUCTS

INCOPERATING HEALTHY EATING AND EXERCISE IN OUR DAILY REGIMES

BEAT THE STRESS

EATING FOR BEAUTY INSIDE AND OUT!

HAPPY SKIN also comes from within!


1 comment:

  1. Interesting. Skin care is usually a part of broader fashion or women's magazines.

    ReplyDelete